Your Marketing Partner While You Run The Business
Southwest Home Leads keeps HVAC, roofing, plumbing, and other home-service businesses visible online and bringing in leads — so you can stay focused on the job, not your Instagram feed.
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Most Home Service Owners Are Too Busy To Post
Between jobs, calls, estimates, and crews, social media usually gets pushed to the bottom of the list — and it quietly costs you trust with homeowners who are checking you out online.
You don't know what to post
Coming up with content every week takes time and energy you don't have to spare.
Your competitors look more active
A consistent page can make another company look more trustworthy than yours.
You need more local visibility
Homeowners need to see your business before they remember to call you.
You're too busy working jobs
You shouldn't have to stop running your business just to manage posts.
Done-for-you social media, start to finish
We create, caption, schedule, and post consistent content so your business stays visible without adding anything to your plate.
Facebook & Instagram Posting
Consistent posts created and scheduled to keep your business pages active.
Captions & Hashtags
Relevant captions and hashtags written for your business and service area.
Seasonal Content
Posts tied to weather, holidays, and home maintenance seasons homeowners care about.
Monthly Content Planning
Posts planned ahead of time so your pages never feel random or last-minute.
Brand Visibility
Content designed to help your business look active, trustworthy, and ready to be hired.
Human-Reviewed, Always
AI-assisted production, but every post is checked by a real person before it goes out.
Before & after Southwest Home Leads
Before SWHL
- ×Your page looks inactive
- ×You forget to post
- ×Competitors look more professional
- ×You don't know what content to create
- ×No consistent online presence
After SWHL
- ✓Your business looks more professional
- ✓Content is planned around your services and seasons
- ✓Homeowners see your company is alive and active
- ✓You focus on jobs instead of content
Built for home-service contractors
Southwest Home Leads is built for home service businesses that want a stronger online presence without hiring a full-time marketing person.
Don't see your trade listed? Reach out anyway — if you serve homeowners, there's a good chance we can help.
Simple plans built for busy contractors
Four straightforward plans, no matter where your business is today. Buy now, or book a call first if you want to talk it through.
Starter
New businesses, solo contractors, and small budgets. No setup fee, month-to-month.
- ✓3 Facebook posts / week
- ✓3 Instagram posts / week
- ✓Monthly content calendar
- ✓Captions & hashtags
- ✓Email support
Visibility
Contractors wanting consistent visibility. No setup fee, month-to-month.
- ✓Everything in Starter, plus:
- ✓5–7 posts per week
- ✓2 content revisions / month
- ✓1 Reel per month
- ✓Monthly performance report
Growth
Contractors actively trying to grow. $497 one-time setup, 3-month minimum.
- ✓Everything in Visibility, plus:
- ✓Lead capture landing page
- ✓CRM setup
- ✓Automated review requests
- ✓Monthly strategy call
Lead Generation
Established contractors ready to scale. $497 one-time setup, 3-month minimum.
- ✓Everything in Growth, plus:
- ✓Ongoing Facebook Lead Ads management
- ✓Lead qualification & AI follow-up
- ✓Missed-call text-back
- ✓Priority support
Not sure which plan fits?
We can help set up lead capture too
Social media posting keeps your business active, visible, and professional. For businesses that want to move beyond brand visibility, the Growth and Lead Generation plans add a lead capture page, CRM, and Facebook/Instagram lead ad setup.
Ad spend is separate and not included in the monthly service price. Results can vary — we don't promise guaranteed leads, but we help put the right system in place.
"We know most contractors would rather be out serving customers than worrying about social media and marketing. That's exactly why Southwest Home Leads exists. Our job is to help you stay visible online while you focus on running your business."
Why home service businesses choose SWHL
Affordable Monthly Plans
Professional social media support without hiring a full-time employee.
Your Business Looks Active
A consistent social presence helps your business look alive, professional, and ready to serve.
One Point Of Contact
No call centers, no account rotation — you talk to the same person every time.
Focused On Simplicity
No confusing jargon. Just clear content, consistent posting, and a better online presence.
Simple, straightforward, no surprises
No jargon, no 12-month contracts on entry plans, no disappearing act after you sign up.
We learn your business
You fill out one short onboarding form, send over your logo and photos, and hand us access to your accounts. No calls required to get moving.
We show up consistently
Regular posts, review requests, and active Google Business Profile activity so your business looks trustworthy everywhere a homeowner checks.
We help you scale up
On Growth and Lead Generation, we add lead capture, ad management, and follow-up automation — so visibility turns into booked jobs.
Frequently asked questions
Do you guarantee leads?
No. Our Starter and Visibility plans are focused on organic brand visibility and consistency, not guaranteed leads. Growth and Lead Generation add real lead-generation tools, but we never promise a specific number of leads or calls.
Do I have to create the posts myself?
No — we handle content creation, captions, and scheduling on every plan. You approve access to your accounts and we take it from there.
Do you post to both Facebook and Instagram?
Yes. Every plan includes both platforms, with posting frequency increasing as you move up in plans.
Is there a setup fee?
Starter and Visibility have no setup fee and are month-to-month. Growth and Lead Generation include a one-time $497 setup fee due to the additional lead capture and CRM work involved.
Can I cancel anytime?
Starter and Visibility are month-to-month — cancel anytime by email. Growth and Lead Generation have a 3-month minimum commitment.
What if my industry isn't listed?
Reach out anyway. If you serve homeowners, there's a good chance we can help.
Let's get your business seen
Pick a plan, or book a quick call if you're not sure which one fits.